<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"
        xmlns:image="http://www.google.com/schemas/sitemap-image/1.1">
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/acos-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/acos-calculator-hero.svg</image:loc>
      <image:caption>ACoS Calculator — GrowthCalcs</image:caption>
      <image:title>Hero graphic for advertising cost of sales: 30% of ad-attributed sales returned to the ad platform as media cost.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/aov-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/aov-calculator-hero.svg</image:loc>
      <image:caption>AOV Calculator — GrowthCalcs</image:caption>
      <image:title>Average order value calculator showing revenue per order, profit per order and ad spend per order.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/cac-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/cac-calculator-hero.svg</image:loc>
      <image:caption>CAC Calculator — GrowthCalcs</image:caption>
      <image:title>CAC calculator showing customer acquisition cost from sales and marketing spend and new customers.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/cart-abandonment-rate-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/cart-abandonment-rate-calculator-hero.svg</image:loc>
      <image:caption>Cart Abandonment Rate Calculator — GrowthCalcs</image:caption>
      <image:title>Hero graphic for the cart abandonment calculator: 1,020 orders from 3,400 carts created, a 70% abandonment rate.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/churn-rate-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/churn-rate-calculator-hero.svg</image:loc>
      <image:caption>Churn Rate Calculator — GrowthCalcs</image:caption>
      <image:title>Churn rate calculator showing customers lost per period and the annualized churn figure.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/conversion-rate-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/conversion-rate-calculator-hero.svg</image:loc>
      <image:caption>Conversion Rate Calculator — GrowthCalcs</image:caption>
      <image:title>Conversion rate calculator showing conversion percentage from visits and conversions.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/cpa-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/cpa-calculator-hero.svg</image:loc>
      <image:caption>CPA Calculator — GrowthCalcs</image:caption>
      <image:title>CPA calculator showing cost per acquisition from ad spend and conversions.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/cpm-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/cpm-calculator-hero.svg</image:loc>
      <image:caption>CPM Calculator — GrowthCalcs</image:caption>
      <image:title>CPM calculator showing cost per thousand impressions from campaign spend and impressions.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/ctr-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/ctr-calculator-hero.svg</image:loc>
      <image:caption>CTR Calculator — GrowthCalcs</image:caption>
      <image:title>CTR calculator showing click-through rate from clicks and impressions.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/ltv-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/ltv-calculator-hero.svg</image:loc>
      <image:caption>LTV Calculator — GrowthCalcs</image:caption>
      <image:title>LTV calculator showing customer lifetime value from order value, frequency, and lifespan.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/mrr-arr-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/mrr-arr-calculator-hero.svg</image:loc>
      <image:caption>MRR / ARR Calculator — GrowthCalcs</image:caption>
      <image:title>MRR and ARR calculator showing recurring revenue from active customers and average revenue per customer.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/nrr-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/nrr-calculator-hero.svg</image:loc>
      <image:caption>NRR Calculator — GrowthCalcs</image:caption>
      <image:title>NRR calculator showing net revenue retention built from starting MRR, expansion, contraction and churn.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/payback-period-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/payback-period-calculator-hero.svg</image:loc>
      <image:caption>Payback Period Calculator — GrowthCalcs</image:caption>
      <image:title>Payback period calculator showing months to recover CAC from monthly revenue per customer.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/roas-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/roas-calculator-hero.svg</image:loc>
      <image:caption>ROAS Calculator — GrowthCalcs</image:caption>
      <image:title>ROAS calculator showing return on ad spend from revenue and ad spend.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://growthcalcs.com/calculator/marketing/sell-through-rate-calculator/</loc>
    <image:image>
      <image:loc>https://growthcalcs.com/static/calc/images/heroes/sell-through-rate-calculator-hero.svg</image:loc>
      <image:caption>Sell-Through Rate Calculator — GrowthCalcs</image:caption>
      <image:title>Hero graphic for sell-through rate: 13 of 20 units sold, a 65% sell-through result.</image:title>
    </image:image>
  </url>
</urlset>
